How to Monetize Your Blog with low Traffic? — Piotech INDIA
You Can Forget The Usual Suspects
Pretty much every other blog post on this sort of thing will tell you how to monetize your site with CPM (Banner Ads/ Adsense), so we’re going to avoid that today, and we’re not going to worry about Click-Through Rates (CTR) or ‘eaning per impression’.
Instead, we’re going to focus on building a machine — a system that allows you to monetize your blog properly — even if you don’t have a lot of traffic.
Another common monetization strategy that bloggers rave about is sponsored posts and product reviews, both of which require you to have a real website with high traffic if you want to make decent money from it.
Today we are going to look at a method that works or even if you have a low traffic blog. I know people who would kill for this, even with about 50 visitors a day.
And that’s because it’s the right kind of traffic; ultra-focused.
Great system for low-traffic blogs
That means you will do well with this method. without having to do too much extra work You’ve done the hard stuff.
I know because this is the system that works on most of my sites right now. So I’m speaking from direct experience.
For example, I have created a website that has a lot of followers… It is visited by tens of thousands of people every day. Whereas my other sites (where I spend less time) have less than 100 daily visitors.
So this works across the board. No matter where you are on your blogging journey.
to help me explain this. I will check one of the student websites.
Sanjay emailed me asking if I have any advice to help him monetize his blog, of course (because he’s my student) I will do my best to help him.
and hence You may benefit from this as well.
Common problems you didn’t know existed.
This is Mohan’s blog and we have a few issues here.
The first one actually jumped off the page. Can you see what it is?
Mohan does not collect email addresses.
This is important.
Ok, looking at this page there is a cool area at the top, and I’m replacing that area with opt-in and call-to-action forms.
Usually, you’ll be offered freebies in exchange for an email address. This is called a lead magnet or ethical bribery.
Second, instead of using an empty sidebar area, I’ll use that space to start collecting email addresses too.
This gives blog visitors at least two chances in the top half of the page. to subscribe to your email list
Now, it’s easy to start collecting email addresses. But that advice is of little use. unless we know for sure
Blog visitors want
How to listen to your visitors
Finding out what your visitors want is easy. And you don’t even need to ask them. They will tell you once you know how to listen.
How do you listen?
Seeing the right metrics in Google Analytics because all the information we need to know is already available to us.
Why don’t we do surveys?
We can, and it’s a good idea if you have a lot of followers who are willing to give you honest feedback. But I’ll assume you don’t have a huge audience yet.
Therefore, we turn to Google Analytics, the data is stable. And it gives us the right picture of our blog.
And there are only two metrics that we need to pay attention to at this stage.
First, let’s look at the most popular pages on your website.
This tells you exactly what people want and why they come to your website.
Second, we can look at the most popular traffic sources — then we know what kind of content our visitors are consuming before they land on our blog.
Smart Lead Generation
There are two types of lead collection strategies on your blog.
The first method is to run an entire lead magnet on the entire station.
This is the easiest way to start. Let’s start with a lead magnet that solves a problem.
Another way to do this is to separate your flow for each thread you post and run different lead magnets. For example, you can create a unique lead magnet for each blog category. To match it to a higher goal and to each article.
We recommend that you choose the most popular category if you follow this route.
Listen now if you don’t want to invest in an e-mail marketing platform. You have many free options:
MailerLite
SendinBlue
MailChimp
I do not use these personally. Therefore, I cannot guarantee its ease of use or delivery.
If you want to spend some money, I recommend:
Aweber
ActiveCampaign
Kartra
The most recommended of these is ActiveCampaign or Kartra — they have the most advanced features. But they can be very difficult to use.
And read the terms of service of all platforms before signing up and following my instructions.
It is your job to ensure that they are allowed to do what I want them to do. Terms of service can be changed overnight.
OK, now I’m assuming you’ve chosen your email platform. Collect the email address you are using (with a selection form on your website) and email.
The Marketing Funnel
You may have heard of the market development path. (sometimes called pipeline)
The easiest way to understand the cave here is to know only three parts — although some say there are at least nine parts. But I like to make things easier.
We get:
- Top of the funnel (ToF)
- Middle of the funnel (MoF)
- Bottom of the funnel (BoF)
There is proper traffic at each step of the cave:
- Cold traffic (ToF)
- Warm traffic (MoF)
- Hot traffic (BoF)
Let’s look at each step. you will get a full picture
Top of Funnel
In the ToF phase, we inform visitors about their problems. This is a process of recognition.
Your visitors may ask questions like “How to” search engine, “How to make money on my blog”.
See what I did there? Now you have it
This is your first contact point. Your blog posts must contain ToF content to attract the right visitors.
It’s time to dump her and move on. Ministry of Finance
Middle of Funnel
This is where your leaders come in.
We can use bribes ethically to attract visitors to our email list.
This is the curious phase of the canal.
Lead magnets must be closely related to ToF content. We can use short eBooks, scam sheets, checklists, videos, and small textbooks, and we have dozens of lead magnets that we can use.
No matter which format you choose It must win the hearts of your visitors and bring you instant success.
Pro tip:
You can make more money by putting links in lead magnets.
But this is not the most effective way to increase your income. This brings us to the BoF arena.
Bottom of Funnel
Okay, stop and look at the journey that takes your visitors.
You educate them about the problem and help them overcome it quickly and help them solve the problem.
You give a lot of value for free. and you didn’t get any reply You have started to build a relationship with them. And you’ve shown that you can help them.
Now at the bottom of the cave stage, We are clearly asking them to take action and buy something.
This could be a product, service, coaching, or related guide.
At this stage, traffic is ready to move forward in the warmest conditions. (in the most ideal)
But few people do that.
Remember that they often choose not to do anything. That’s what most people do. and they continue to fight or may be transferred to another person who
However, we only need a few people to operate.
We, therefore, need follow-up steps to attract an undeniable majority in the first place.
The Follow Up
This is the place where you can make the most of your money. the channel of the channel
This is something we cannot see. If we are not on the channel
Let me show you what to do now. Let’s build a real engine that promotes profits.
This is the process so far. Visitors will come to your blog. Then they fill out your selection form.
Now two things happen.
The first person they moved to was a thank you page or a sales page. They have full purchase rights.
The second thing they did was add to the email list.
Most people are not ready to buy. So they go directly to your inbox and receive a free download sent by you.
OK
So we send them valuable emails to keep in touch and build trust.
I recommend adding a lot of value to this email.
Your guidance will be helpful and dynamic information will give you the best results.
You will have the right to receive this offer when it is of sufficient value. People are patient with sales. Appreciate it enough first
In most cases, the gift is simple. This is because of the fact that you recommend products that are already delivered.
Here are a few corners you can use:
Day 1 — “Download your free report”
Day 2 — “3 Easy Ways to X”
Day 3 — “7 Common Mistakes”
You can insert links to related products within each email.
It may have different product recommendations in each email. Or it could be just a copy. It all depends on you
And you can run this type of campaign at will.
This is a wonderful tool.
The whole system
When completed, it looks like this:
This is a very simple and elegant system when we look at the big picture.
OK, it’ll take a while to get up and running. It will take a few hours to put all the pieces together. But when you know what your visitors want and know how to help them. That’s what you can make money.
All you have to do is destroy it step by step and turn it into mobile junk.
It’s easy to do all the parts I give you here.
Go and install the selection sheet on your website.
Find relevant offers from ClickBank (even if you don’t want to earn 50% commission on Amazon, even 50%).
Then give your blog visitors solid, dynamic feedback to help them move forward.
Finally, follow this value with a small value.
This works really well.
See everyone who has succeeded online. And you probably know they’re doing that.
It doesn’t matter if they move traffic directly to compression pages or blog posts or not. This is the system most successful bloggers use.
Retargeting Campaigns Demystified
One of the best ways to get your site up and running fast is to use Facebook Restart.
You need to set up a Facebook Pixel, which is a small piece of code that will morally track your blog visitors.
it works like this When visitors come to your blog He or they will tell you about that blog on Facebook.
If you have a redirect event You can show that ad to people on Facebook by creating this feature.
audience
It depends on your visitors. You can create an audience of viewers. But that goes beyond the scope of this post.
Therefore, using this information may run ads promoting lead magnets for anyone you did not select when you were on your blog.
Because these visitors are now warm. They know who you are and are more likely to subscribe.
This means that you are only using your audience. This means that your spending will be lower and you will not spend money on Facebook ads in this manner.
This is a quick and easy way to get traffic.
Conclusion
In today’s article, we learned how you can monetize your low-traffic blog. How did you like this article, do tell us in the comment box
Originally published at https://piotechindia.in on December 2, 2021.
